Without showing anything obviously gory, the cover for Katie Alender's The Companion demonstrates a keen understanding on the part of the designer in how often the concept of the uncanny affects a viewer's perception of the book as something that will be creepy af. If one ignores the uncanny quality of the spoon filled with a pile of pins that seem magnetized to it, then all of the other aspects of the cover would seem rather vanilla. The cover colour is a nondescript beige. The font chosen and it's colouring is similarly a nondescript, serif font in a nondescript colour. Only the pink of the author's name really stands out, which might give a subconscious suggestion to the viewer that this book is a YA horror, because of her previous offerings, but the font is so small that it really draws your attention to the central image on the cover. While most YA horror will focus on something gory or a supernatural entity, the fact that viewers can't really understand what will feature in this book other than something unusual, it heightens the creepy factor.
Once I read the description and the chapter sample, I can honestly, see where the creepy cover has a place in The Companion. To be Agatha's companion, might be a legitimate role, however, one would assume that in a huge home like the one they have, it would be preferable and even likely that Margot could have a room of her own and thus some time away from the girl who she must become a companion for, who can't talk or communicate with the outside world in any way.
Once I read the description and the chapter sample, I can honestly, see where the creepy cover has a place in The Companion. To be Agatha's companion, might be a legitimate role, however, one would assume that in a huge home like the one they have, it would be preferable and even likely that Margot could have a room of her own and thus some time away from the girl who she must become a companion for, who can't talk or communicate with the outside world in any way.