Lure them in with cute art, then hit them with the family trauma

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It's easy to breeze through the pages of this graphic novel, with a lighthearted illustration style that seems to highlight the main character's initial optimism. But by the end of the excerpt the lure of the art has ensnared you into the revelation of a deep betrayal, and now you're too invested to back out. Looking forward to seeing how the style will encompass portraying very tense emotions.