Reading this excerpt made me feel like I was actually at an old, crumbling mental asylum and that alone makes me want to keep reading. However, the strange case and situation of patient Joe E. is very intriguing and makes me want to know more about his situation, just like the idealistic young doctor. Because, after all, what can go wrong?
I also really like the cover's busy, yet simplistic, design. The elements combine to create an eerie, startling arrangement that is only strengthened by the highlighted title.