This is the second book I have seen now where the focus is mainly on publicity and social media, and it speaks to how important this is becoming in the world. I was interested in the part of the synopsis that seems to talk about time travel, as it sounded like the present and future characters will be meeting somehow at some point! I am curious if it's a sci fi element or something else but this is not normally my genre at all. I would like to read it at some point if not now though!